Credit Bureau

Problem:

Bureaus information’s are of paramount importance to help award the credit. However, instantaneous portraits including restrictions only may be harmful for consumers once they cannot show their historical behavior, which leads to faulty assessment conclusions, thus limiting the business opportunities.

Strategy:

Organize the information collection on the consumer's behavior, thus allowing the construction of generic or custom-made indicators for those awarding credit, in order to prevent from losing this rich source of historical information.

Methodology:

Creation of a Windows/Intel-platform database including the qualified information on 100 million people. Generic credit scores representing the historical behavior of people were designed. Approximately 110 variables, which are provided for the design of custom-made scores by the credit award-companies were also designed. This has represented a market paradigm break considering that previously the bureaus did not use to provide the variables used in their scores. All these scores are recalculated on a daily basis, and made accessible for online consultations.

Our customer designed a new business using the processes based on this databases. This area has increasingly grown by starting with a first trial-based client and then leading to the current 30 clients in short time. Over 50 custom-made formulas have been developed with the use of combined variables and data of each institution. The first client states that by using this process, the sales goal of 2 million new customersclients was exceeded in 20%, and simultaneously reduce the credit losses in 50%.